Here is an interesting story. As part of their Brighter Mornings campaign, the Canadian division of orange juice brand Tropicana, the orange juice brand, brought a 36-foot wide helium balloon ‘sun’ to Inuvik, an Arctic Town 200km north of the Arctic Circle whose 3,500 residents face 31 days of darkness in winter.

This story is part of many stories in a trend watching report that I get every month for free. Each month the report gives insight into culture and global shifts. Sign up for


No comments yet.

Leave a Reply