You can do this.
Grab a good quality camera and call “that group” of kids in your community that are skate rats. Tell them that you want to make an epic video out of them skating through your town or where they roll. Hopefully you have those students in your group. Take great shots from different angles, drop it in imovie or final cut, lay some engaging music down then show it in the beginning of your program. They will come to see it. They will want it on youtube to share with their friends. Put it on facebook, tag them in it, and they will share it with their crew. Tell them, “net week let’s do this again except bring more people.”Advertise with the Stash.